There are several occasions in life where it looks good is the last thing on your mind, and you might think that giving birth will be one of them – but not for this ultra-glamorous mother. Research has found that 68 percent of British women wear make-up on their day of childbirth, thanks to the pressure look good for the announcement of birth at social media posts just three hours after the baby is born.
Two-thirds of mother-to-be, aged 18 to 31 years, will also invest in beauty care before the big day, with half getting manicures or pedicures, and one third, choosing spray and dry.
And it seems as if post-birth beautifying is a global trend if these Instagram snaps, shared by a new mother from around the world, are anything to go by.
Beauty blogger Alexis Jayda from California recorded a make up tutorial while waiting for the birth of her child in 2018
This mother from Canada explained she had dolled up for her post-birth picture. Young people are reportedly most often putting on makeup right after giving birth, with 77 per cent of 18-32 year olds doing so vevesbandlatinshow
Women are getting themselves fake lashes ahead of delivering their child, including this British mother-to-be whose beautician shared a glamorous snap of her
Alaha told BAC news at the time that after she received an epidural following her admission to the hospital, she found herself with time on her hands and decided to distract herself by painting her face
Nothing was left to chance by beauty vlogger Diana Chavez as she prepared for the birth of her child
Tegan Woodford, an Australian make up artist, said she flew to Adelaide when her sister in law started experiencing contractions, and did her make up to calm her down before the birth
US blogger Brianna Lynch admitted it had been hard applying her make up while having a blood pressure cuff around her wrist and we can understand why
Karimi, who does makeup for brides-to-be joked that if the makeup she did could survive a wedding day full of tears and laughter, it could definitely withstand labour. On Instagram, a makeup artist called Tegan Woodford, from Mermaid Beach on Queensland’s Gold Coast revealed that she did a makeover for her sister-in-law during labour to help her deal with the stress.
‘I got a phone call from my sis-in-law at 2am saying she had her first contraction,’ she added, explaining that she had jumped on the next plane to Adelaide.
This Californian mother took advantage of a ‘false alarm’ that saw her admitted to hospital early to give herself a little makeover
Lee Ann Jarrell from New Orleans said she ‘refused’ to give birth before her makeup was complete in 2018
Some shared photos of themselves perfecting their contouring in between contractions, while others went for the full glam squad treatment as soon as their new arrival was safely delivered.
In 2016, makeup artist from New York Alaha Karimi made headlines after she shared three pictures of herself getting ready for labour and applying her foundation. She later revealed she did he makeup to distract herself from the contractions:
‘I went to the hospital at 7:30 a.m., and I was in labour for a total of 10 hours that day,’ she told ABC News at the time. ‘I had an epidural around 8:30 or 9:00 a.m., so when it started to wear off, I needed something to distract myself from the pain.’
US blogger Diana Chavez made sure her contouring was done and eyebrows shaped while waiting for her labour to progress